Thursday, July 5, 2007

Customer Service Awards

I don’t think I’ll be taking a particularly controversial stance by asserting that customer service is a big, big deal. No matter how great the product, if you’re dealing with lousy service, your buying experience is bound to be a painful one. That's particularly true when it comes to buying a boat or an engine—shoddy service can lead to a lot of hair pulling.

On the flip side, great service is, well, really great. Today, the National Marine Manufacturers Association (NMMA) announced their 2007 Marine Industry CSI (Customer Service Index) award winners. The CSI awards recognize boatbuilders and engine manufacturers that maintained a customer satisfaction rating of 90 percent or higher in 2006-2007. This year, 64 boatbuilders and manufacturers were acknowledged and we salute them. Keeping customers happy isn’t always easy, but it sure is important.

Here are just a few of the big winners (see the 2007 CSI Award Recipients for a complete list).

Albemarle Boats
(Inboard Fishing Express Boats)

Carver Yachts
(Inboard Motor Yachts & Trawlers)

Grady-White Boats Inc.
(Fiberglass Outboard Boats)

Honda Marine
(Outboard Engines)

Regal Marine
(Sterndrive Cuddy Express Boats)

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